Research interests of academic staff in the Faculty of Business Management (FoBM) include:
- Service Marketing
- Digital Marketing
- Business Intelligence
- Employee Engagement
- Islamic Banking
- Capital Structure and its Impact
- Social Media and its Impact
Recent presentations and publications by FoBM staff
AL-Shukri, H. K. H., & Udayanan. (2019). Factors Influencing Online Shopping Intention: A study among online shoppers in Oman. International Journal of Academic Research in Business and Social Sciences, 9(3), 691–709.
Veena Tewari, (2019). Seasonality in Tourism: The case of Oman. Journal of Tourism and Management Research, 4(2), 463-476.
Venkoba Rao, Najla Al Battashi (2019). E-HRM Advantage & Value Creation – An Empirical Study of SMES in Oman. Diversification of Oman Economy for Sustainable Development: Strategic Issues and Imperatives, Muscat, CBFS, 181-188.
McGee, I. (2019). The Textual Management of the Solicit Response Move in Newspaper Fundraising Advertisements. Journal of Nonprofit & Public Sector Marketing. DOI:10.1080/10495142.2019.1656139
Chintha, S., 2018. Impact of Bank Specific and Macroeconomic Determinants on the Profitability of Commercial Banks-An Evidence from MSM listed Banks In the Sultanate of Oman. International Journal of Accounting Research, 3(4), pp. 13-2
Haq Ikram, Ul. (2017). Impact of oil prices on financial performance of corporate firms: A study of Omani companies. Journal of Accounting Research, 3(1): 34-41.
Available at: https://www.arabianjbmr.com/pdfs/AC_VOL_3_1/4.pdf [Accessed 5 June 2017]